Philadelphia, PA - PhillyBite Magazine reported that Elsie's Pickles in South Jersey has changed its name to Peace Love Pickles.
Peace Love Pickles: Home of the Original Pickle Sandwich
The brainchild of Katherine Cohen, and her husband Chad Jordan, have rebranded the name of their pickle sandwich shop to Peace Love Pickles in an attempt to expand the brand nationwide.
Elsie's Pickles was opened in Haddon Township, NJ., back in 2019, as the– Home of the Original Pickle Sandwich. While the shop did not invent the sandwich, it helped make it popular to use bread by using a hollowed-out pickle as a substitute.
The couple recently opened two more locations. It was then recommended that the couple change name the name to better franchise the brand, and "Peace Love Pickles" was born.
The couple is now focused on expanding the brand nationwide as a specialty sandwich shop, focused on providing great sandwiched to individuals with dietary restrictions.